Service Line: Student Search

The world of higher education enrollment is changing before our eyes. Gone are the days of predictable application cycles and one-size-fits-all recruitment strategies. At Carnegie, we’re in the trenches with you, seeing first-hand the challenges institutions face. Here are nine key trends that will reshape Student Search in the coming years—and how we can navigate them together.

Higher education is navigating a complex landscape marked by shrinking budgets, intensified enrollment pressures, and a shifting political climate. Institutions are tasked with achieving more with fewer resources, making strategic Student Search more crucial than ever. It’s time to rethink traditional approaches and embrace adaptable, resource-efficient strategies.

As schools weigh the pros and cons of taking Search in-house, the topics of email deliverability and sender reputation are bound to come up in conversation. And for valid reasons! Both email deliverability and sender reputation directly impact the success of your campaigns, and they’re incredibly intertwined with each other.

Welcome to the future of student recruitment and enrollment (and maybe even retention and advancement?)! Carnegie’s EnGauge Scores are here to transform your entire approach with our unique pairing of expertise in Slate and quantitative modeling, leading to improved accuracy and student-level insights. Let’s dive into how EnGauge Scores are setting a new standard in engagement analytics and driving enrollment success.

Find out about graduating seniors’ needs, perceptions, and motivations so that your institution can achieve recruitment and enrollment goals. Learn more!

In a recent webinar, our expert panel shared insights into the new “Student Search” and answered your burning questions. Check out this recap and Q&A deep dive!

Carnegie and Unibuddy partner to activate human connection in student recruitment, using the power of AI and peer-to-peer engagement to personalize the college search process and change how higher ed recruits students.

When I sit down with colleges and universities to talk about bringing in the right students, the conversation tends to focus on three big questions: Where should we be looking? Who exactly are we aiming to attract? And how can we get them interested and engaged? 

Higher education marketing and enrollment strategy leader Carnegie announced today a pioneering partnership with Technolutions to deliver Carnegie’s Student Search exclusively through Slate. Carnegie now offers two options for campaign delivery: In a client’s Slate instance or a custom-built, Carnegie-hosted Slate instance. Carnegie’s Student Search solution is now accessible to all higher education institutions, regardless of the campus’ CRM of choice.

The landscape of higher education is undergoing profound changes. At a time like this, adapting our processes is key, and we’re taking it one step further by offering a new philosophy for Student Search.