Service Line: Enrollment Strategy

Carnegie is excited to announce that Shankar Prasad has joined its senior leadership team as Chief Strategy Officer. With an extensive background in higher education leadership, strategic innovation, and institutional growth, Shankar brings invaluable expertise to Carnegie at a time when colleges and universities are navigating unprecedented change.

Connecting with prospective students is harder than ever before due to decreasing attention spans and increasing competition for attention—you’ve heard it all before. What you haven’t heard: Carnegie’s Lead Generation service now gives you a competitive edge.

Your application deadline has come and gone. Wherever the number is now, your applicant pool isn’t going to grow any further. So what can be done to move as many students as you can from admitted to enrolled?

With final application deadlines fast approaching, you might be looking at the numbers and wondering how to close the gap between where you are and where you want to be. Our Enrollment Strategists have compiled a list of tactics that we know can help you move the needle.

Another year in the higher education industry comes to a close. As we wrap up 2024, we’re looking back at the news and events that got us talking, made us think, and changed our industry.

Today’s internet users want more than generic landing pages and irrelevant pop-ups. They expect a digital experience tailored to them. In fact, Adobe’s Definitive Guide to Web Personalization reports that over 85% of website visitors expect personalization as part of their online experience. By leveraging audience data, you can serve content and experiences that feel strikingly relevant. 

Find out about graduating seniors’ needs, perceptions, and motivations so that your institution can achieve recruitment and enrollment goals. Learn more!

In a recent webinar, our expert panel shared insights into the new “Student Search” and answered your burning questions. Check out this recap and Q&A deep dive!

Carnegie and Unibuddy partner to activate human connection in student recruitment, using the power of AI and peer-to-peer engagement to personalize the college search process and change how higher ed recruits students.

Now that June 1 has passed, Fall 2024 new undergraduate enrollment outcomes for many institutions are coming into focus. Entering the final few months of a cycle that began with the end of race-conscious admission and was then dominated by the chaotic rollout of the new FAFSA, we have an opportunity to reflect on both immediate and potentially lasting impacts.