See what’s new in marketing and web design with Carnegie at WebCon 2025! Connect with us at either or both of our presentations:

Driving Results Without a Redesign: Smart Updates for Higher Ed Websites | April 3, 11:00 a.m.

SEO in the AI Era: How to Optimize Your Website for Generative Search Engines | April 4, 9:45 am

Your AttendeesYour Attendees

  • Kelsey Anderson VP, Client Success
    Email
    Persona The Adventurous and Energetic Dynamo

    Kelsey Anderson’s ability to connect with people and problem-solve has been fostered by her background in psychology and college admission. From working at a Big Ten institution to small private colleges and universities, she brings a range of experiences and strengths to the Carnegie team. Kelsey finds customized solutions for clients using both her people skills and strategic planning. She hails from the Midwest, where she is active in her community and volunteers with a number of nonprofit organizations. In her spare time, she enjoys exploring the outdoors with her three dogs and her husband, Reid.

    Kelsey Anderson

    Kelsey Anderson’s ability to connect with people and problem-solve has been fostered by her background in psychology and college admission. From working at a Big Ten institution to small private colleges and universities, she brings a range of experiences and strengths to the Carnegie team. Kelsey finds customized solutions for clients using both her people skills and strategic planning. She hails from the Midwest, where she is active in her community and volunteers with a number of nonprofit organizations. In her spare time, she enjoys exploring the outdoors with her three dogs and her husband, Reid.

  • Kate McGowan Senior Content + SEO Specialist
    Email
    Persona The Adventurous and Caring Advisor

    Kate McGowan is a Senior Content and SEO Specialist at Carnegie. With several years of experience writing and editing in multiple genres including digital marketing copywriting, Kate creates and executes web content and SEO strategies for colleges and universities, telling the story of each institution through content writing and information architecture design. She has a deep interest in the emergence of generative AI and has spent time educating others on how to leverage AI tools as SEOs, writers, and marketers. In her free time, she reads and volunteers in community gardens.

    Kate McGowan

    Kate McGowan is a Senior Content and SEO Specialist at Carnegie. With several years of experience writing and editing in multiple genres including digital marketing copywriting, Kate creates and executes web content and SEO strategies for colleges and universities, telling the story of each institution through content writing and information architecture design. She has a deep interest in the emergence of generative AI and has spent time educating others on how to leverage AI tools as SEOs, writers, and marketers. In her free time, she reads and volunteers in community gardens.