UTMs 101

WHEN & WHERE

In this 20 minute webinar, you'll learn all the UTM basics. From the history of UTMs to best practices for higher ed to tracking and reporting, this is your one-stop-shop for how to effectively use UTM codes in your promotions.

Your Presenter.

Trevor Mazarura Director of Analytics
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Director of Analytics Trevor Mazarura collaborates with Carnegie’s Inbound teams to solve difficult problems with creative solutions. He specializes in evaluating institutional challenges, along with designing impact-focused strategies and measurement frameworks for institutional key performance indicators. His extensive background in data analytics and management includes experience at GEMR, Vistaprint, and Connelly Partners in Boston.
Director of Analytics Trevor Mazarura collaborates with Carnegie’s Inbound teams to solve difficult problems with creative solutions. He specializes in evaluating institutional challenges, along with designing impact-focused strategies and measurement frameworks for institutional key performance indicators. His extensive background in data analytics and management includes experience at GEMR, Vistaprint, and Connelly Partners in Boston.

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Your Presenter.

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