Carnegie’s core philosophy fuses the principles of human psychology with cutting-edge research, strategy, communications, and marketing services to connect organizations and their target audiences in the most meaningful ways. Learn how to solidify your institution’s most enduring competitive advantage through The Science of Human Connection as we build on Personality, Perception, Pack, Personification, Personas, and Precision.
Details: This will pull you into reputation strategy and ask these key questions about your institution: Who are you? What does the market believe about you? Who is your competitive pack? What is your institution’s story, and how do you tell it authentically? This is where you can crystallize the DNA of your college or university to go beyond the facts and connect with prospective students on a human level.