Digital Marketing Insights Breakdown

Higher Education requires a unique marketing approach. Instead of selling a product or a one-time event, colleges and universities have to make prospective students and their parents believe in the positive nature of a life-altering decision. Every tool to make that happen is a necessity, and digital marketing is a popular and powerful form of outreach to students today.

In this 30-minute webinar we dissect the results of our report and talk about how our insights can help you optimize your own marketing efforts.

You’ll learn:

• The average digital marketing budget
• How respondents feel about their institutions social media marketing goals
• Which audiences respondents are spending money on
• Opportunities to align tactics with where student spend their time