Personalized Digital Experiences
Interactive Experiences, Personalized Engagement, Increased Inquiries
Today’s students expect more than just static forms. In the age of personalization, generating genuine inquiries from students who have actively expressed interest is crucial. In a competitive market, institutions must innovate to stand out and meet student expectations for personalized engagement.
Carnegie’s Personalized Digital Experiences is a powerful lead generation and engagement tool that drives student action through interactive, high-conversion experiences. Through quizzes, polls, and tailored experiences, institutions can capture high-intent inquiries, collect actionable data, and enhance engagement across multiple digital channels—all while seamlessly integrating with existing CRMs.
See Personalized Digital Experiences in Action
Interactive Student Experiences
Through engaging quizzes, personality tests, polls, and interactive videos, students have more ways to engage with your institution giving you more tools to tailor their experience to specific recruitment, retention, or engagement goals.
Zero-Party Data Collection
Personalized Digital Experiences provide value to students in exchange for their information, giving you highly accurate and actionable insights into student preferences, interests, and needs. Best of all, all that valuable data is entirely yours.
Personalized Student Journeys
Experiences are dynamic and adaptive, tailoring based on student responses and creating relevant, personalized pathways. The data you collect allows segmentation of the student population in groups with shared characteristics, enabling highly targeted communication and outreach.
Seamless Integration and Deployment
Collected data is integrated with your existing CRM to streamline data management. This means the experience doesn’t begin and end on a single page of your website. We use a multitude of channels to reach students — websites, social media platforms, email campaigns, and QR codes.